Tuesday, October 8, 2013
I was passing by below buildings the other day and what designers did to their buildings caught my eyes.
Positive: displayed a communication channel to passers-by
Positive: targeted on one thing instead of many: positioned its place for studying people
Solution: color SONY sign to be catchy; put some catch phrase around the building to both improve Sony's image and increase the center's physical presence
Lesson: convert architecture signs to a communication tool to passers-by